Fashion Incentives for Technology – AKA FIT?
Is anyone surprised to see new technology being implanted into our fibers, textiles, clothing and accessories? Of course the next step will be placing the chips under our skin, but until then, let’s...
View ArticleTHE BRAIN BRAND GAME
Lead with your Left and Hit with your Right? Brain-oriented web marketing is now entering the highly scientific realm of robotic chips, wearable tech and intense FMRI research on the human brain....
View ArticleBRAND-NASCENCE — Birthing new ideas through retail
Brand-nascent retailers are creating new ways to help customers find and wear what their self-brand positioning demands. An example is the current trend in “brandventure” activewear, chosen to show...
View ArticleRE(ward)TAIL?
Small Town and City Retailing that rewards the community, retailers, and customers… Specialty stores could be better designed to present new customer experiences (CX) and unique shopping rewards for...
View ArticlePERSONAL CUSTOMER EXPERIENCE… PCX
Mobile 1 to 1– is No. 1 Big data technology keeps giving brands more and more personal information about YOU. The rise of technologies available to brands keeps enabling each brand to know intimate...
View ArticleLIVING IN A WORLD OF THEIR OWN?
by Peggy Fincher Winters, Arthur A. Winters, Connie Rauen, Jack Rauen ISN’T IT TIME to EVALUATE THE POTENTIAL NEGATIVE EFFECTS of DIGITALIVING by “DIGITIES”? Are you close to any children or pre-teens...
View Article
More Pages to Explore .....